On National Small Business Saturday, November 24, shoppers are treated to a Wassail Walk, a competition among the downtown merchants. Wassail is a hot drink traditionally made with either beer, wine, or cider and spices. Reusable Shop Small shopping bags, pins, stickers, crowns, and more are available. Merchants offer a variety of recipes, including non-alcoholic. Upon arrival, guests may check in at the visitors center downtown to pick up an event map, souvenir tasting mug, and go a’wassailing. Attendees are encouraged to take part in the voting and cast their vote for Taste of the Town, a traveling trophy award.